Last Updated: January 1, 2025

NeoCart (“we,” “us,” or “our”) values your privacy and transparency regarding how we use cookies and similar tracking technologies on our platform (“Platform”). This Cookie Policy explains what cookies are, how we use them, and your choices regarding their use.

 

1. What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, or smartphone) when you visit our Platform. They help improve your browsing experience, enable certain functionalities, and collect analytics to enhance our services.

We use different types of cookies, including:

  • Essential Cookies: Required for the core functionalities of NeoCart, such as logging in, managing vendor accounts, and ensuring secure transactions.
  • Performance Cookies: Help us analyze Platform performance and user behavior, allowing us to improve speed, design, and usability.
  • Functional Cookies: Enhance your experience by remembering your preferences, such as language settings and user-specific features.
  • Marketing & Advertising Cookies: Used to personalize marketing content, track campaign effectiveness, and show relevant advertisements on third-party platforms.
  • Third-Party Cookies: Set by external providers, such as payment gateways, analytics services, and integrated tools that enhance NeoCart’s functionalities.

 

2. How We Use Cookies

NeoCart utilizes cookies to:

  • Ensure Seamless User Experience: Enable secure logins, smooth navigation, and functionality of the multi-vendor marketplace.
  • Improve Platform Performance: Analyze how users interact with the Platform and optimize technical performance.
  • Enhance Personalization: Remember user preferences, previous interactions, and customize vendor dashboards.
  • Measure Marketing Effectiveness: Track the success of marketing campaigns and retarget users with relevant promotions.
  • Enable Secure Transactions: Verify user authentication and prevent fraudulent activities in payments and transactions.

 

3. Managing Cookie Preferences

You have full control over how cookies are used on NeoCart. You can:

  • Accept or decline non-essential cookies via our cookie consent banner.
  • Adjust your browser settings to block or delete cookies.
  • Use “Do Not Track” settings in your web browser to limit tracking.
  • Opt out of targeted advertising through third-party ad platforms.

Disabling essential cookies may affect the core functionalities of the Platform, such as logging in, managing orders, and processing transactions.

 

4. Third-Party Cookies & Integrations

Some cookies on NeoCart are placed by third-party services, including:

  • Google Analytics & Meta Pixel: Track usage patterns and improve Platform performance.
  • Payment Processors (Stripe, PayPal, etc.): Ensure secure payment transactions and fraud prevention.
  • Customer Support Tools: Store chat session history and support tickets for better service.
  • Advertising & Retargeting Services: Help deliver personalized ads on social media and search engines.

These third-party services operate under their own cookie policies, which we encourage you to review separately.

 

5. Data Retention & Security

Cookies have varying retention periods:

  • Session Cookies: Deleted automatically when you close your browser.
  • Persistent Cookies: Stored for a predefined duration and used for future visits to improve user experience.

We ensure that all cookie data is processed securely and in compliance with applicable data protection laws.

 

6. Changes to This Policy

We may update this Cookie Policy periodically to reflect changes in legal requirements or Platform enhancements. Any significant updates will be communicated via our Platform.

 

7. Contact Us

For any questions regarding this Cookie Policy or your privacy rights, contact us at:

NeoCart Compliance Team
[email protected]

By using NeoCart, you consent to the use of cookies as described in this policy.